Vantage Ventures is a certified InBound Marketing consultant, and a catalyst for bringing into businesses the advantages of implementing InBound Marketing for both online and on-ground sales and marketing effort.
Background on InBound Marketing
Since 2006, InBound marketing has been the most effective marketing method for doing business online. Instead of the old hard selling methods of buying ads, buying email lists, InBound Marketing focuses on coming up with content that attracts people toward your company, advocacy, services, and products. By aligning the content you publish with your customer’s interests, you naturally attract inbound traffic that you can then convert, close, and delight over time.
What is InBound Marketing
Inbound marketing is about using marketing to bring potential customers to you, rather than having your marketing efforts fight for their attention. Sharing is caring and inbound marketing is about creating and sharing content with the world. By creating content specifically designed to appeal to your dream customers, inbound attracts qualified prospects to your business and keeps them coming back for more.